Flex Green Blog
1Nov/11Off

Get indexed, get ranked, get traffic

No one can deny that you need traffic to your website in order to succeed online. And free traffic beats everything else. And where's the best place to get free traffic? Google and other search engines.

How does Google give out free traffic?

This is something you've experienced first hand countless times. You visit your favorite search engine. Enter the words you're interested in. And click one of the links that shows up. That website owner has just enjoyed the benefit of free traffic. What need to figure out is how to get you free traffic.

You probably only visit a link or two from the first page of results. In fact, the first page of results receives almost all the free traffic. And what's more, the first 3 get over 70% of the clicks.

So, obviously your site needs to be in the first page of results to get free traffic from Google. To do that, you need to be "ranked" in Google's Top 10 results. Which brings up..

What is SEO?

Search Engine Optimization is a measure of how well Google and other search engines think your website matches the search terms people are typing into their search boxes. It's a complex formula that only people working for Google know exactly. However, we do know a few things that count. flexgreen.rankbuild.hop.clickbank Get indexed, get ranked, get traffic

Getting indexed

Before your website can begin gaining ranking, you have to alert Google to it's existence. This is called getting "indexed." When your website gets indexed, Google stores information about it in their massive database.

To get indexed, you have to help Google find your site. Links from other sites are the easiest way to accomplish this. Because Google already knows about these sites, it will follow the new links to you.

Twitter and Facebook updates are great places to put links to your site. Because these sites are indexed multiple times every day. So any new links will be followed right away.

Gaining ranking

After getting indexed, you need to work on your search engine ranking. Google has billions of pages indexed, so just getting into their database does not mean anyone will see you.

Here's what's important in ranking:

  • Content
  • Links
  • Activity

Great content

This is the SEO work you do on your page. You need to make sure your content matches the search terms you're going after. Obviously, the article you're reading now is about search engine optimization. One way Google figures this out is from the fact that it contains the term SEO. And another way this is determined is by the other related phrases like traffic generation that are also in the article.

You also need to make sure the title tags, outbound links and the domain itself match the topic of the page. Google uses all of this content to figure out what your site is really about.

Your links

The next thing to consider is your links. The links to your site, as well as the sites you link to are important. You want to make sure you have more inbound links than outbound links. So the number of inbound links is important.

One great way to get lots of inbound links is through web 2.0 sites. To use this technique you write articles related to the topic of your websites. Then you have to create multiple versions of this articles. And then upload a different versions to a bunch of sites that allow you to add content. And quantity is the key here - so do lots and lots.

Increasing your activity

And lastly, it's seems clear that Google expects important pages to be actively updated. You can't just put up a page and leave it alone and expect it to rank well. Google expects you to be updating your site regularly. One way to keep adding new content it through RSS feeds.

Another great way to keep your page content fresh is to enable comments on it and allow others to discuss your page topic. To get comments from others, you need to get others to visit your site. One simple method for doing this is to use forums.

What you need to do is sign up with several forums in your niche. Visit often and make posts. Always include a link back to your site. This generates even more links back to your site. And it gets people to visit the site you link to.

Conclusion

Each step listed above is critical. Unfortunately, rewriting your articles again and again. Creating profiles on a ton of forums. And visiting all the sites to post up your comments and articles takes a really long time. And the bad news is that you probably won't do it.

The good news is that there are automated software programs out there that will do this for you. So the best thing you can do is to automate this process. This way you'll actually do it. By taking these steps you practically ensure you'll get free traffic from Google.

19Oct/11Off

Traffic Generation Tips

The most important thing in any web business is traffic - lots and lots of traffic. Obviously, this assumes you actually have a reason for wanting this traffic. After getting the traffic you just need to convert it into subscribers and customers . . . but that's the easy part. So, the critical step is to generate a steady flow of visitors.

Here are some tips for generating website visitors:

Here are a few of the most popular way to get traffic to your site - for free:

  • Web 2.0 Methods
  • Article Marketing
  • Video Sites

OK, so how do they work?

Web 2.0

Web 2.0 simply means the new family of websites that have user-generated content. What this means for you is that you can join into the community and add your own content. And because of the highly interactive and popular nature of these sites, Google and other search engines "index" their content regularly. The benefit of this to you is that your content is now considered as part of these sites. So, if you place links to your own site inside your content, you get a search engine ranking benefit from those links. The direct traffic from the Web 2.0 sites themselves is only part of the benefit. There are many more web 2.0 traffic tactics we don't have time to get into here, but this will get you started. flexgreen.asbullet.hop.clickbank Traffic Generation Tips

Article Websites

Article marketing really builds on the Web 2.0 concept. Article directories fall under the category of web 2.0 sites. Just like web 2.0 sites, article websites allow you to upload your own content - as articles. Just as with the other web 2.0 sites, having your content included gives you immediate traffic and search engine ranking. And in addition to this, other users can take your article and place it on their own website. And in return for getting to use your content, these other users include links back to your website that gives you further search engine ranking and more free traffic. Here are a couple article marketing traffic tips:

  • Do your keyword research
  • Write specifically to target these keywords
  • Use anchor text links in the article and the "resource box"

Video

The last of this group is video marketing. Here to we're really looking at a web 2.0 sub-category. And it carries all the same benefits of article marketing. The extra top secret benefit of video marketing is that it's much easier to rank for competitive keywords than in any other medium.

Here's how to get free traffic using video...

  • Sign up for YouTube
  • Make your profile uncluttered by turning off all the modules
  • Add tags to your profile
  • Add a link to your website
  • Upload at least 1 video
  • In the title, the description and the tags for each video, include your main keywords

Putting it all together.

This is a great overview to get your started generating massive traffic to your site.

   
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